Strato MarketingRadar will help you to gain visibility for your website by being able to synchronize all online directories simultaneously that are relevant to your industry or business sector. Also, you can connect your social media accounts so you can have all notifications of your online presence in one place, which will help you stay on top of your reputation quickly and effectively.
1. Strato MarketingRadar and online directories
Did you know that new studies have revealed that 74% of consumers have greater trust in a company if they read positive reviews, and that around 97% of consumers read online reviews before they actually visit a business? We live in a time when your online reputation can be your strongest asset. Whether you own a small or big business, your business’s online reputation matters more than ever!
When you are visible in many different directories, it is easy to lose track of your reviews, which is why Strato MarketingRadar offers you to manage your online reputation all from one place!
If you go to the report section of your account and click on “Web reputation”, you will get to view all the reviews that customers posted about your company. Whether they are published on Facebook, Google or any other online directories, you won’t miss any of them!
Note that the number of business directories you can publish/sync your business is different in every country.
2. Strato MarketingRadar and Social media
An important element of your digital marketing strategy and visibility is your social media presence, and Strato MarketingRadar makes it possible to connect your social media accounts and get the most important social media insights. In Strato MarketingRadar, you can connect at this moment only on Facebook, but we are also working on other social media accounts to come in the future.
To connect your social media accounts, go to your “General” tab in the left menu and then click on “Social Connect”. Click on “Connect Account” to find the right Twitter or Facebook account to connect with.
You can reply to all of your reviews from within your Strato MarketingRadar account. Simply click on the “Reply” button and leave a comment. We advise you to answer all reviews, good or bad, to show your potential customers that you care and that your customers’ opinions matter to you.
If you click on the “View review” button, you also have access to the original publication of the review.
For any further questions, please contact our support team, we are happy to help you.
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